Interested or keen to change your hair this summer? IndieBloom introduce to you The Braidy Bunch.

Because you're worth it

Operating in London and owned by Sinéad Lawrence, 𝕋𝕙𝕖 𝔹𝕣𝕒𝕚𝕕𝕪 𝔹𝕦𝕟𝕔𝕙® (a pun on the 70's American sitcom and logo) is an indie service offering 💈ℍ𝕒𝕚𝕣 𝔹𝕣𝕒𝕚𝕕𝕚𝕟𝕘/𝕃𝕠𝕔𝕤/𝕋𝕨𝕚𝕤𝕥𝕤 and 𝒷𝓇𝒶𝒾𝒹𝒾𝓃𝑔 🎀 As a qualified hair specialist, Sinéad decided to go ahead and start The Braidy Bunch as 'I have been wanting to open my own beauty salon for a few years but never finalised anything because it was overwhelming for myself.'

The fascination and journey with hair started for Sinéad, in her own words, 'I have been doing hair all my life from a small child… I started working in a salon at 15 years old and studied hairdressing'. Currently the service is mobile, covering all areas of London and the outskirts.

During lockdown I gained a few clients who wanted their hair done and I had noticed that braids were the number one choice for my clients as they have become even more popular. As the idea of opening a salon was a very large step for myself I decided to start small and specialise in one area so I could focus on perfecting my craft and bringing the business forward. As I was made redundant during lockdown it was the perfect time to focus on myself and start my own thing with no pressure doing everything in my own time.

If you're keen to utlise Sinéad's talents and get your hair 'did' by her, the process usually involves a mini consultation and meeting to understand what look you'd like to have, along with checking the current state of your hair. If it's achievable to style, you can then book through an online booking system 📅✅

Hair we go

The main issue has been building The Braidy Bunch's following on social media. To combat this, Sinéad is creating more exciting content while learning to use the right tools to do this. Ideally there would be a website also, but for now there's the booking site and Instagram/Facebook pages showcasing everything that's happening.

Braiding, locs and twists are current popular hairstyles in the black community, so we asked Sinéad what’s her favourite hairstyle to do and why? 'This constantly changes but at the moment my favourite style is knotless braids (extra long), this can take around 5 hours or more but I find it very therapeutic'. While she has gotten a few hair requests (such as natural locs) that are not on her pricing list, which is great as she can alter as she goes along.

With that being said, Sinéad does work with all types of hair. Her advice for people with straighter and finer hair is that the hairstyles may not last as long as someone with a thicker and coarse texture of hair. Sinéad's favourite products to use are Shine N Jam braiding gel and Shea Moisture braiding butter, while her top hair tip is simply, 'Healthy hair!!!' Further adding that 'The most important thing to do is to maintain healthy hair whatever your style... When using extensions or having a repetitive style most people tend to neglect their hair and do not stick to a routine'. Without healthy hair you have nothing 💁🏿‍♀️

Sinéad wearing extra long knotless braids

A fun question we wanted to ask was, are there any famous people whose hair you’d like to style and why? The response being, 'There are too many to name! But as braids are currently trending I would love to style the likes of Beyoncé, Lauryn Hill, Alicia Keys, Lil Wayne, Teyana Taylor, Cardi B, the list goes on'.

Don't touch my hair

A current typical working day consists of Sinéad preparing her hair and photography kit before leaving to travel to clients.

Most of the treatments can range from 1 hour to 8 hours. Time consuming indeed.

If she could go back in time in regards to The Braidy Bunch, Sinéad would not overthink in starting it herself, as starting a new business by yourself will always be trial and error, 'You will understand what works and what doesn’t as time goes on'.

What definitely has been working is becoming her own boss and being creative.

While COVID has affected her by pushing herself to focus on the brand in her own time, timing is everything and an opportunity she's very thankful for 🕰

As it has passed 4 months operating, The Braidy Bunch will continue to build and broaden its clientele and create appealing content. Eventually The Braidy Bunch will be included in a multi service salon!

Treat your hair in the best way possible, or decide to switch it up by adding some braids to your style with The Braidy Bunch. You can always count on IndieBloom in providing you with the latest, freshest styles and fashion.

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